Yiwu in Zhejiang province has made the task of promoting the transformation and upgrading of traditional industry one of its priorities. The city focuses on its competitive textile and ornamental handiwork industries, and facilitates the integration of cultural creation and design with related industries to rejuvenate its traditional industries. It intends to achieve the transformation from Yiwu manufacturing to Yiwu intelligent manufacturing, from Yiwu speed to Yiwu quality, and from Yiwu products to Yiwu brands, and to build a 100-billion-yuan industrial cluster of fashionable consumer goods for everyday use with strong competitiveness and regional characteristics.

Five main fields

Fashionable accessories, fashionable household supplies, fashionable apparel, fashionable cosmetics, and industrial design and cultural creation

Three focuses

The establishment of a fashion industrial park and a fashion block, the cultivation of fashion brands, and a demonstration project to bring famous products into famous stores.